Bonnier Corporation: Digital Showcase
Tuesday, November 29
Parenting.com Among First Google+ Business Profiles

Parenting.com Among First Google+ Business Profiles Google launched Google+ pages for brands and businesses earlier this month, and Parenting was invited to create one of the social network’s first business profiles. Google+ pages, which function much like Facebook’s fan pages, will provide Parenting with new opportunities to grow audience and promote content that parents need and love.
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Getting the Most from Your Development Team

Mary Jo Morelly Regardless of your role at Bonnier, you are most likely exposed to our growing world of digital media. If this is new territory, you may be wondering how much influence you have on Bonnier’s digital efforts. If you are a veteran, you may be wondering if you are making the best use of your digital development team. Bonnier’s Mary Jo Morelly offers some tips on how you can help your digital development team be more effective and what you can do to make your digital products more successful.
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Workingmother.com Launches Badge Program

Workingmother.com Launches Badge Program Connecting to the loyal following of bloggers, Working Mother is taking the next step to capture the additional marketing punch and power of link-building by offering users/readers badges that they can promote on their blogs or small-business websites.
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Bonnier’s October Digital Stats
Year-Over-Year Growth

» 10.9 million monthly unique visitors — up 24%

» 65.9 million page views — up 10%

» 1.6 million Facebook fans — up 194%

» 646,072 Twitter followers — up 133%
Headlines From Previous Issue

» Sound + Vision Introduces New Music App BackStage

» Planning Digital Editorial Content and Growing Audience and Traffic

» BoatingLife360.com Launches New Virtual Boat Show