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Tuesday, September 13 |
TV on the Horizon for Bonnier Digital
Bonnier Digital is coming to a website, a smartphone, a tablet and now a TV near you.
Preparing to take advantage of all four screens, Senior Director of Digital Product Development Bill Crosby explains.
» more |
Flying Higher on Facebook
Looking to expand your social media reach and increase brand awareness? That’s just what Flying wanted to do when the edit team took action to amp up the brand’s Facebook presence. Web editor Bethany Whitfield explains how, in only a few months, Flying’s Facebook numbers were soaring.
» more
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Google Extends Its Review Services With Acquisition of Zagat
On the heels of its purchase last month of Motorola for $12.5 billion, Google has announced its acquisition of restaurant-review company Zagat.
With more than 20 percent of Google searches related to local businesses, this latest venture is an attempt to attract more Web advertising dollars by leveraging Zagat’s relationship with thousands of local businesses. As part of the plan, Google will integrate Zagat’s extensive list of local businesses, including ratings and reviews, into Google Maps and Google Places. Learn more about this acquisition and how it’s thrusting Google into the content creator and print publisher arenas.
» more |
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Bonnier Brands’ Digital Stats
Page Views, Year-Over-Year Growth
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» TransWorld SURF — 116% |
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» Outdoor Life — 83% |
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» Garden Design — 76% |
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» Yachting — 55% |
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» Boating — 52% |
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Headlines From Previous Issue
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