Bonnier Bonding: Weldon Owen and Field & Stream Team Up for New Book
 Weldon Owen and Field & Stream have teamed up for a new book, The Total Outdoorsman Manual. This is the first time the two Bonnier business units have collaborated on a book project.
Anthony Licata, Field & Stream editor-in-chief, told MIN, the trade newsletter that covered the book launch, that The Total Outdoorsman Manual is the “essence of Field & Stream” because, as he wrote in the book’s foreword, “The more that you can do, the more fun you will have.”
» Click here to read the article and see inside the book |
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Catching Up With Bonnier Corp.’s GROW Participants
 As the first period of this year’s GROW Program nears its end, let’s check in with our two Bonnier Corp. visitors and see what they’ve been up to during their stay in the United States. Meet Katja Serrander, marketing coordinator at SF Media in Stockholm, Sweden, to see what her adventures have been while working as associate production manager at TransWorld in Carlsbad. And find out how Timo Kiuru, executive producer at MTV Media in Helsinki, Finland, has been spending his free time while working as a marketing project manager in our Winter Park office.
» Meet the participants |
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Bonnier Boosts Digital Subscription Offerings on iPad with Popular Photography
 Bonnier Corp. is expanding its digital offerings for the iPad, adding a subscription option for Popular Photography magazine. This is the second Bonnier title available as a digital subscription, joining Popular Science, which was one of the first magazine subscriptions available in February.
Popular Photography is launching its subscription service on iPad with a limited-time sale price of $14.99 per year for 12 issues.
» Click here to read the article |
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Herb McCormick Returns to Cruising World as Senior Editor
 Award-winning marine journalist Herb McCormick has returned to Bonnier Corp.’s cruising title. McCormick, who headed the magazine from 2000 to 2005, will now be responsible for creating and editing content, representing the magazine at boat shows and industry events, writing boat tests and assisting with the magazine’s industry-leading Boat of the Year program, all as senior editor.
» Read the story |
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Working Mother’s Suzanne Riss: Treat Your Kids Like Co-workers
 It might sound odd at first, but there are benefits to treating your children like employees. Suzanne Riss, editor-in-chief of Working Mother, appeared on Philadelphia’s Fox affiliate to explain how the skills you’ve developed at work can be translated at home. She also shared other good parenting tips, including taking time to listen to your kids and praising their successes.
» Click here to watch the video |
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Parenting.com is nominated for a 2011 Webby Award. It’s also up for a People’s Voice Award. To vote for Parenting.com, click here. Voting ends April 28. |
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 TransWorld SURF’s award-winning film High Five is available on iTunes. The 36-minute film is the first interactive surf flick ever created. “The movie as a whole is meant to be a totally fresh and entertaining take on modern surfing, and it’s already considered a modern cult classic,” said Chris Cote, editor-in-chief. |
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| MOVERS |
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Joe Cermele promoted to fishing editor of Field & Stream. He joined the magazine in 2008 as associate online editor, following stints at Salt Water Sportsman and regional magazine New Jersey Angler. He is the host, producer and editor of Hook Shots‚ which just won a MIN Web award for best magazine-branded show … Three big moves for Bonnier’s technology titles: Alexis Costa promoted to general manager. She will now run all digital operations for the group; Mike Kelly promoted from sales development manager to sales development director, replacing Alexis; replacing Mike is Lauren Brewer, promoted to manager from sales development planner … Ovi Vitas joins Bonnier as group marketing director for the newly formed Active Interest group. With a strong background in entertainment and media, he has held positions with AOL, NBC and Unilever, and most recently was director of marketing for EA SPORTS … Cruising World adds Jennifer Brett as associate editor … Kepley DePalma joins TransWorld Business also as an associate editor … Destini Rodriguez comes aboard full time as the Winter Park receptionist … Lauren Millman is the new advertising sales assistant for the Parenting Group … Tom Vorel joins the Chicago office as nonendemic sales representative for the Active Interest titles … Also in Chicago, Kelly Fleming is a new sales assistant for Parenting … Jennifer Reiser named telemarketing representative for consumer marketing … Also in consumer marketing, Kimberly Hellstrom is the new digital marketing manager … Flying adds Bethany Whitfield as web editor … In Winter Park, Sandra Patnode is the new production associate … Denis O’Sullivan joins the audience development team as email marketing coordinator, while Lani Higgins Gregory joins as search marketing coordinator … TransWorld Motocross adds John Simanovich as a classified sales rep … Margaret Williams joins Parenting as associate editor … Mary Hanley joins Bonnier’s enterprise systems team as project manager … Josie Cline joins the marine titles as integrated marketing manager … The Outdoor Group brings on Michael Shea as video editor. He’ll be based in our 2 Park office … Shazia Haq is a new custom research associate for the research team in New York … TransWorld Ride BMX hires Adam Watkins as sales manager. He’ll be based in Carlsbad … Emily Jorgensen is a new project manager for the interactive audience team … Parenting.com adds Olivia Kopchik as digital sales planner … Skiing brings on Kevin Luby as associate editor … Anthony Rizo joins Bonnier as the new helpdesk technician for the New York offices. |
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| UP CLOSE |
This week’s Up Close subject spent 13 years at Martha Stewart Living Omnimedia, and worked at Columbia Pictures and Gannett, before joining the Bonnier team. Meet Michael Starobin, vice president, media development, to find out what his daily routine is like, and how he spends his free time.
» Read the interview
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