|
|
 |
Mag+ Update
In this special edition of Bonnier’s Weekly Newsletter, we give you an update on Bonnier’s Mag+ project. Going forward, we’ll have regular updates in the newsletter to keep you informed on what’s happening with this new and exciting format.
Meet the Team
The Mag+ development team, which will help guide the evolution of the platform and the rollout of new titles, is starting to take shape. Mike Haney, former executive editor at Popular Science, has joined full time as deputy director of Research & Development under Sara Öhrvall, who heads the project as director of R&D. Sam Syed will serve as Mag+ development creative director in addition to continuing his duties as creative director for Bonnier’s technology titles. The team will also soon add a full-time project manager and a technology director.
More Mag+ Titles Coming Soon!
Capitalizing on the iPad’s tech-savvy early adopters, the next two magazines to launch on the Mag+ platform will be Popular Photography, with its July issue, and Sound + Vision, with its June/July/August issue. Then, with the September issues, Mag+ will come to TransWorld SKATEboarding and Islands. We’re still discussing additional titles to launch this fall.
Subs on the iPad
An exciting new update for Mag+, Popular Science+ will offer subscriptions beginning in early June. All future magazines from Bonnier debuting on Mag+ will also offer subscription functionality. In addition, we will offer one of the features most requested by our readers — in-app notifications for new issues.
Apple ♥ Bonnier
Apple continues to highlight Popular Science+ as the leader of the digital magazines on the iPad, recently adding it to a handful of featured apps on apple.com — check it out here. Apple also featured an article all about Popular Science+ on its home page — click here to view.
Questions?
Have questions or feedback about Mag+? E-mail magplus@bonniercorp.com. |
|
|
|
|
