Saveur Summer Success: Revenue up
81 Percent, Ad Pages up 54 Percent
Bonnier’s foodie title wave of success hit another high for its upcoming June/July issue. Compared to the same issue in ’09, Saveur is up an outstanding 81 percent in revenue and 54 percent in ad pages. Year to date, the magazine is up 12 percent in revenue and 15 percent in ad pages after being up 13 percent all of last year. Group Publisher Merri Lee Kingsly credits Saveur’s prolonged success to the creativity of the sales and marketing team for coming up with unique ideas to help their clients reach influencers. An example is the magazine’s upcoming June barbecue event with chefs like Tom Colicchio and Wylie Dufresne.
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Islands Debuts Four New Apps in
Special Issue
The new issue of Islands (June 2010) breaks ground in the travel industry for combining a print magazine with apps. The cover promotes the debut of the Islands Pictures app; scannable tags inside unlock three more special apps created by the editors. And more such print/app integration is on the way. The issue hits newsstands this week.
» Read the article to learn about the apps |
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2010 Bonnier Editorial Summit: More Than Spelling and Punctuation
Most editors are too busy to know what great ideas are coming from their own building, let alone the rest of the company. The Editorial Summit’s purpose was to change that. Terry Snow challenged us editors to get together, share best practices, exchange ideas and mingle. Thus when the top editors of each of our 49 titles met for two days at a hotel by the Orlando airport we brought in no outside “experts” to show us what to do. We showed each other.
» Read the full story |
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Parenting Magazine Takes Education Case to the Nation’s Capital
Eighteen of your co-workers took Washington, D.C., by storm for Parenting magazine’s “Mom Congress on Education and Learning” initiative. Led by Greg Schumann, VP and group publisher of the Parenting Group, and Editorial Director Susan Kane, the group met with U.S. Secretary of Education Arne Duncan. Duncan addressed the 51 Mom Congress delegates and a crowd of hundreds of D.C.-area parents about the role of family engagement in education reform.
» Read the official release |
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Caribbean Travel + Life Launches Second Season of Affordable Caribbean
Get a taste of the Cayman Islands during the premiere episode of Caribbean Travel + Life’s Afforable Caribbean on Saturday, May 15 at 8 a.m. on the Travel Channel. The series returns to the network for its second season, where once again Caribbean Travel + Life Senior Editor Sarah Greaves-Gabbadon will uncover the most affordable accommodations, eateries, beaches, shopping deals, activities and night life across the unique islands of the Caribbean. You can catch Affordable Caribbean on Saturdays at
8 a.m. on the Travel Channel.
» Click here for a sneak peek of Affordable Caribbean |
 Mark Jannot - Mark Jannot, editor-in-chief of Popular Science, was elected to the American Society of Magazine Editors (ASME) board for a two-year term.
- Saveur won two James Beard Journalism Awards. Saveur.com was also picked as the readers’ choice for best website.
- WakeBoarding Editor Kevin Michael was featured in the Australian magazine WAKE. The Aussie wakeboarding title featured “Kevco” in a two-page spread.
- Field & Stream won two awards from the Society of Publication Designers (SPD) — a Gold for Members’ Choice, which was selected by all voting members of the SPD, and a Silver Award of Distinctive Achievement for the feature story “The United States of Skills.”
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| MOVERS |
Billy Corvalan |
Mike Gallic |
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Billy Corvalan has been promoted to associate publisher of TransWorld Business. He was a sales manager for the trade publication and has been with TransWorld since 2005 ... Mike Gallic moves up to associate publisher, marketing for the technology titles. He was group marketing director ... Also for the technology titles, Alexis Costa is promoted from sales development manager to director ... TransWorld SNOWboarding’s Chris Wellhausen is promoted from photo associate to associate photo editor ... Three moves at Weldon Owen: Grace Newell has been promoted to domestic and international sales coordinator, Frances Yee replaces her as executive assistant and Jesica Church joins as marketing manager ... Vipe Desai has been hired as the new senior director, marketing for TransWorld. He most recently worked for Monster Energy Drink ... Brian Israel jumps from Bon Appétit to Saveur. He’s the magazine’s new executive travel director ... Chris Douglass is a new graphic designer for SKI’s marketing department ... Three other moves in the Boulder office for the Mountain Group: Liz Moore joins as a sales development manager, Stef Luciano returns to Bonnier as marketing director and Brian Hauser comes aboard full time as digital marketing coordinator for Warren Miller ... Andy Vasquez joins the Winter Park office, working for the finance department. |
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| UP CLOSE |
With five iPods holding more than 58,000 songs, three DVRs and much more where that came from, this week’s Up Close subject is an electronics junkie, but for good reason. As editor-in-chief of Sound + Vision, it’s Mike Mettler’s job to test and review technology for his readers. Learn more about Mettler’s daily routine, and discover his secret to staying young.
» Read the interview
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| SPEAKING ENGAGEMENTS |
 Kristiana Tchir
 Mike Haney
“E-Readers and Tablets: Are Your Magazines Positioned for Profit?” on May 20. The Webinar will focus on the next revolution in magazine publishing and answer critical questions, including the opportunities and risks digital platforms offer magazines.
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| CALENDAR |
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May 27 - 30
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- FishStock — New Smyrna Beach, Florida: For the eighth consecutive year, FishStock — a one-of-a-kind festival of fishing and fun, offering anglers and their families the total saltwater experience — will come alive at New Smyrna Beach. The Memorial Day weekend event, produced by Bonnier’s fishing group, led by Drew Townes, brings together two fishing tournaments along with a boat show, seminars, exhibits and, new this year, a 5K race.
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