Yachting Steams Past Competition ― Leaving PMY in its Wake
After years of battling with Power & Motoryacht magazine for the top spot in the marine industry, Yachting saw 2009 mark a dramatic turnaround against its top rival.
Bouncing back from a deficit of 49 ad pages compared with its rival in 2008, this year Yachting has crushed Power & Motoryacht by an incredible 406 ad pages ― a swing of 455 ad pages. It also slammed the competition this year in share of market ― an increase of 7 percent.
» Read the full article
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Caribbean Travel + Life Names David K. Gibson New Editor-in-Chief
David K. Gibson joins the Caribbean Travel + Life team as the new editor-in-chief. Gibson has been with Bonnier since 2007, when he came on board to launch our luxury mountain resort title, SNOW, and serve as its editor-in-chief.
“Every issue will be like a great vacation ― full of surprises, romance and adventure ― with the excitement of new places and the comfort of old favorites."
» Read the press release
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Bonnier’s Next Generation of Magazines?
Mag+. You may have seen the video of the new digital-magazine prototype that Bonnier is developing in Sweden. It’s part of the companywide Mag+ project to design a next-generation magazine for e-reader devices. What you might not know is that we’re also developing a Mag+ prototype here in the United States.
Editorial teams from Popular Science, Islands, TransWorld, the Mountain Group and Watersports titles recently met at Bonnier’s New York office to present and discuss ideas. PopSci’s digital-magazine concept will lead the way as the teams work toward one U.S. prototype, collaborating with a design firm in San Francisco. Look for more updates as Mag+ progresses in early 2010.
» Read the article PLUS watch the video |
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Major Success for Mountain Group’s Websites after Change in Philosophy
Bonnier’s Mountain Group’s decision to move away from its “collective brand” site Skinet.com and launch Skimag.com, Skiingmag.com and WarrenMiller.com as unique websites has sparked tremendous interest in the new sites.
» Read the story
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SHOT Business Kicks Year Off With Big Bang
SHOT Business opens 2010 with its biggest issue ever of SHOT Daily. SHOT Daily is the daily newspaper of the Shooting, Hunting and Outdoor Trade Show (SHOT), which will open in Las Vegas on Jan. 19. The debut issue for the show will include a record-setting 96 pages —16 pages over budget.
» Click here for article
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- Parenting today kicks off annual Beautiful Baby Search on LIVE! with Regis and Kelly
- Garden Design’s Second annual Green Awards launches January 15
- Sailing World celebrates 25th anniversary of its prestigious Boat of the Year Awards in Jan/Feb issue
- Field & Stream’s best-ever month for page views in November: 5.3 million – up 65% over last year
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